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  1. mParticle Support
  2. Expert Training - Analytics

Expert Training - Analytics

Scenario-based topics to help you learn to build engagement levels, activate users with feature releases, understand behavioral analytics, and much more.

Analytics for Marketing Managers

  • Examine and Extract Users for Cross-Selling

Analytics for Product Managers

  • Activate Users with New Feature Releases

Behavioral Analytics 101 with Analytics

  • Welcome to Behavioral Analytics 101
  • 1. Product Stickiness
  • 2. Identify Points of User Friction
  • 3. Optimize Your User Journey through A/B Testing
  • 4. Dashboards Tips and Tricks

Analytics Walkthroughs

  • Building Engagement Levels
  • Time-Based Subscription Analysis
  • Product Feature Usage Analysis
  • Comparing Conversion by Acquisition Source
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